The 2017 Winter Beer Festival will feature more than 100 Michigan breweries and brewpubs. Each guest ticket comes with 15 tasting tokens which guests can exchange for 3 oz. samples of almost 1000 different craft beers (note that some specialty beers will require 2 tokens per 3 oz. sample). Guests will also enjoy fine music from local bands, other entertainment, ice sculpture demonstrations, and fire pits to warm up by. A selection of tasty food will be available for purchase at the festival.

Enthusiast Members with a valid membership ID card are invited to enter an hour early (@ 4pm on Friday / noon on Saturday) to enjoy VIP early entry an hour prior to General Admission.